News

4 ways companies can turn sustainability goals into actions
01.02.2023

Why are 93% of companies still struggling to be sustainable?

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We all recognize the importance of environmental, social, and corporate governance efforts—from reducing electricity needs and carbon emissions to ensuring diversity in product development—so why are ESG goals proving so difficult for companies to meet in practice? To find out, Quartz and Avanade surveyed 750 tech executives and 750 sustainability leaders from the US, Brazil, Germany, Italy, Japan, UK, Ireland, Australia, and Canada.

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The survey showed that business decision-makers across five major industries—financial services, healthcare, manufacturing, retail, and energy/utilities—unanimously agree: environmental and social sustainability is important. But the data also makes their dilemma clear.

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On one hand, leaders know sustainability innovation benefits not just the planet and their people, but also their fundamental company goals: satisfying customer expectations, improving operational efficiency, complying with regulations and compliance, and meeting expectations of talent and investors. And all five sectors ranked the main sustainability driver as business innovation and growth.

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However, making significant transformation requires commitment, and that’s a daunting prospect for executives. When asked to list the primary limitations their organization faces in achieving their sustainability objectives, 45% said business priorities above sustainability objectives, while 35% said fear of an economic slowdown.

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To achieve their sustainability goals, these companies need to be embracing digital strategies, which will, in fact, support their bottom-lines in the process. Another global study by Avanade found that organizations could earn an extra $1 billion per year in revenue and reduce operational costs by more than 11% through adopting a holistic approach to cloud technology, apps, and modern engineering techniques.

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This anxiety and competing goals are clearly hampering their achievement of their ESG targets. For example, nearly two-third of respondents say their companies are not building diversity into product development, and a quarter don’t even have a plan in place for reaching their goals.

Another 14% of executives are midway through executing their ESG plan but experiencing challenges. In fact, 93% of respondents said they haven’t completed their ESG plan. For the manufacturing vertical, that number is even higher.

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It’s no wonder that less than half of executives are confident they will hit their ESG targets on time.

Based on this new first-party data, here are four actionable insights into the challenges of ESG initiatives—and how an incremental, digital-first approach can help.

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#1 When it comes to sustainability, digital is paramount — so fund it accordingly.

As first-adopters start to experiment with Web3 and the Internet of Things, it’s clear that digital innovation is fundamental to ESG goals. In fact, 63% of executives across all industries told us that digital is “very important” to their sustainability objectives.

For industries with complicated supply chains or complex processes, digital upgrades are even more critical to accelerating ESG efforts. Sixty-eight percent of executives in manufacturing, 72% of those in retail, and 73% of those in energy and utilities said digital was “very important”.

But yet again, there’s a disconnect. Ninety-two percent of respondents said that less than three-quarters of their digital budget supports their sustainability goals. Even in the tech powerhouses of Germany and Japan, only 4% of the survey group said that at least three-quarters of their organization’s digital innovation budget supports achieving their ESG targets. That’s an issue.

If you want to go greener, you must put your money where your mission is.

If you want to go greener, you must put your money where your mission is. But those investments tend to bear fruit quickly. Accenture estimates that migrating current applications to an infrastructure as a service (IAAS) cloud can reduce carbon emissions by more than 84%. If those applications are designed specifically for the cloud, that number jumps to 98%.

And as your carbon footprint shrinks, your wallet often expands. One European water utility used Microsoft Azure Integration Services to connect various applications and services, reducing its operational costs by 65% in the process.

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#2 The cloud is the first step to other ESG levers.

The cloud that hosts so much of our work life is important, but companies should expand how they define their sustainability “stack”. Executives across financial services, health, manufacturing, retail, and energy and utilities are embracing artificial intelligence and the Internet of Things, but it’s the cloud that’s their first choice. They aren’t alone.

Across all industries, 61% of executives say that cloud services are the only tool their organization is currently considering and/or already using to achieve its environmental goals.

But there are other solutions to mine. For example, Avanade built a data platform for SSE Renewables, a leading producer and operator of renewable energy in the UK and Ireland. The AI-powered solution automated the tracking and recording of native species that could be affected by wind or hydro installations, helping the team minimize their environmental impact.

However, sustainability solutions don’t need to be so bespoke. Simply employing green software principles, like reducing electricity needs, optimizing physical resources, and balancing software usage by time or region, can have a huge impact.

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In fact, employing this approach in one division of a large enterprise alone could be the equivalent of keeping 26,000 fossil-fueled cars off the road for one year — but only 30% of our respondents are using green software principles.

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#3 Don’t hide your sustainability successes.

In today’s media landscape, everyone’s a critic, especially when it comes to ESG goals. So it’s understandable that only a third of executives say that their company isn’t susceptible to the charge of greenwashing.

However, certain industries are especially nervous about being seen as in it for the wrong reasons — and it’s not necessarily the ones you might think. While 22% of executives in the carbon-heavy manufacturing sector believe their companies are “very susceptible” to the charge of greenwashing, a stunning 38% of those in financial services say the same. That’s seven points higher than even the energy and utility folks, showing that industry perceptions aren’t perfectly correlated with the amount of emissions you’re generating.

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To mitigate reputational risks requires companies to continually and credibly demonstrate progress towards their ESG goals. To be true stewards, companies have to take measurable actions, and then meaningfully communicate the accomplishments.

Software can help on this front by allowing you to integrate existing data sources and report progress to stakeholders in as little as a month.

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#4 Sustainability is a process, not an endpoint.

Especially considering the turbulent financial news these days, companies don’t want to commit to a transformative green overhaul they might regret later. But here’s the good news: They don’t have to.

It’s actually more efficient to take small, practical digital actions that make an impact within weeks, rather than fixating on daunting and ambitious future targets. For example, just being aware of how much carbon your software is producing, and where and when it’s producing it, enables

you to make better decisions. Armed with this data, you can shift the time or place that workloads are run to take advantage of renewable or low-carbon sources of energy.

This kind of tracking can complement the social facets of ESG initiatives as well. Thirty-eight percent of respondents said that the company’s goals included measuring the diversity of their workforce and publishing the data. Making sustainability core to doing business achieves ESG and profitability benefits in parallel.


Everyone is talking about sustainability, but our research shows that most leaders are challenged to take practical actions with digital.

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4 ways leaders can turn ambitious goals into practical actions

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Sustainable business models:

1. Definition of sustainability: Sustainability refers to the ability of an organization to operate in a way that minimizes its negative impact on the environment, while also meeting the needs of the present and future generations.

2. Business case for sustainability: There is a growing business case for sustainability, as consumers and investors increasingly demand environmentally and socially responsible products and services.

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6. Sustainable supply chains: A sustainable supply chain involves ensuring that all suppliers and partners in the supply chain operate in a socially and environmentally responsible manner. This can involve implementing sustainable sourcing policies, reducing waste and emissions in transportation and logistics, and ensuring fair labor practices.

7. Reporting and transparency: Sustainable businesses should be transparent about their sustainability practices and report on their environmental and social impacts. This can involve publishing sustainability reports, participating in sustainability certifications and standards, and engaging with stakeholders to gather feedback.

8. Sustainable finance: Sustainable finance involves integrating environmental, social, and governance (ESG) factors into investment decisions. Sustainable finance can be used to drive positive environmental and social outcomes, while also generating financial returns.

9. Collaborative action: Addressing sustainability challenges requires collaboration across different stakeholders, including governments, businesses, civil society organizations, and consumers. Sustainable businesses should seek to engage with these stakeholders and collaborate on sustainability initiatives.

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Global Warming

Global warming is a serious threat to the planet, and small and medium-sized enterprises (SMEs) can play a vital role in adapting to the ecological transition.

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Here are a few things that SMEs can do to immediately adapt to the ecological transition:

• Reduce their energy consumption. SMEs can save money and reduce their environmental impact by making energy-efficient choices, such as installing LED lights, upgrading to energy-efficient appliances, and weatherizing their buildings.

• Switch to renewable energy. SMEs can offset their energy consumption by investing in renewable energy sources, such as solar panels or wind turbines.

• Reduce their waste production. SMEs can reduce their waste production by recycling, composting, and reducing single-use plastics.

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• Choose sustainable suppliers. SMEs can make a difference by choosing suppliers who are committed to sustainability.

• Get involved in the community. SMEs can help to build a more sustainable future by getting involved in their community and supporting local sustainability initiatives.

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By taking these steps, SMEs can help to reduce their environmental impact and build a more sustainable future.

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Here are some additional tips for SMEs that are looking to adapt to the ecological transition:

• Get informed. The first step is to get informed about the ecological transition and the specific challenges and opportunities that it presents for your business. There are a number of resources available to help you do this, including government websites, industry associations, and sustainability consultants.

• Set goals. Once you have a good understanding of the ecological transition, you need to set goals for your business. This could involve reducing your energy consumption, switching to renewable energy, or reducing your waste production.

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• Create a plan. Once you have set goals, you need to create a plan for how you are going to achieve them. This plan should include specific actions that you will take, as well as a timeline for implementation.

.• Get support. There are a number of organizations that can provide support to SMEs that are looking to adapt to the ecological transition. These organizations can provide you with information, resources, and financial assistance.

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The ecological transition is a complex and challenging issue, but it is also an opportunity for SMEs to improve their bottom line and make a positive impact on the environment.

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By taking steps to adapt to the ecological transition, SMEs can build a more sustainable future for themselves and their communities.

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Download the Tutorial

Sustainable business models:

1. Definition of sustainability: Sustainability refers to the ability of an organization to operate in a way that minimizes its negative impact on the environment, while also meeting the needs of the present and future generations.

2. Business case for sustainability: There is a growing business case for sustainability, as consumers and investors increasingly demand environmentally and socially responsible products and services.

3. Triple bottom line: The triple bottom line is a framework that considers the social, environmental, and financial impacts of an organization’s activities. A sustainable business model should strive to create value across all three dimensions.

4. Sustainable business models: Sustainable business models are designed to create long-term value for all stakeholders, including shareholders, employees, customers, and the environment. Examples of sustainable business models include circular economy models, green supply chain models, and socially responsible investing models.

5. Sustainable product design: Sustainable product design involves considering the environmental impact of a product throughout its entire life cycle, from raw material extraction to disposal. This can involve using sustainable materials, designing products for recyclability, and reducing packaging waste.

6. Sustainable supply chains: A sustainable supply chain involves ensuring that all suppliers and partners in the supply chain operate in a socially and environmentally responsible manner. This can involve implementing sustainable sourcing policies, reducing waste and emissions in transportation and logistics, and ensuring fair labor practices.

7. Reporting and transparency: Sustainable businesses should be transparent about their sustainability practices and report on their environmental and social impacts. This can involve publishing sustainability reports, participating in sustainability certifications and standards, and engaging with stakeholders to gather feedback.

8. Sustainable finance: Sustainable finance involves integrating environmental, social, and governance (ESG) factors into investment decisions. Sustainable finance can be used to drive positive environmental and social outcomes, while also generating financial returns.

9. Collaborative action: Addressing sustainability challenges requires collaboration across different stakeholders, including governments, businesses, civil society organizations, and consumers. Sustainable businesses should seek to engage with these stakeholders and collaborate on sustainability initiatives.

10. Continuous improvement: Sustainable business models should be designed for continuous improvement, with a focus on reducing environmental impact, improving social outcomes, and creating value for all stakeholders over the long term.

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Decentralized Web3 technologies could improve coordination around tackling climate change because they use local knowledge and actors to guide policies and put funding where it’s needed.

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We have chosen to adopt blockchain technology for the launch of 2 innovative decentralized Dapps.

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We believe in Web3 and in the strength of communities.

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The token is on the Ethereum smart contract 0x9fadea1aff842d407893e21dbd0e2017b4c287b6 ,

and the code is public at https://etherscan.io/address/0x9fadea1aff842d407893e21dbd0e2017b4c287b6#code

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QuickSwap smart contract:

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🔴 It is possible to buy and sell PGF7T tokens on Uniswap and QuickSwap Exchanges.

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PGF7T token will be listed on other Exchanges soon.

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There are SaaS solutions for pretty much all consumer software as well as a lot of enterprise management software, including most of the traditional software that have moved to the cloud.

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Overview

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Part 1: What is SaaS?

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Part 2: SaaS Business Model Canvas

  1. Key Activities
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Download the Tutorial

Sustainable business models:

1. Definition of sustainability: Sustainability refers to the ability of an organization to operate in a way that minimizes its negative impact on the environment, while also meeting the needs of the present and future generations.

2. Business case for sustainability: There is a growing business case for sustainability, as consumers and investors increasingly demand environmentally and socially responsible products and services.

3. Triple bottom line: The triple bottom line is a framework that considers the social, environmental, and financial impacts of an organization’s activities. A sustainable business model should strive to create value across all three dimensions.

4. Sustainable business models: Sustainable business models are designed to create long-term value for all stakeholders, including shareholders, employees, customers, and the environment. Examples of sustainable business models include circular economy models, green supply chain models, and socially responsible investing models.

5. Sustainable product design: Sustainable product design involves considering the environmental impact of a product throughout its entire life cycle, from raw material extraction to disposal. This can involve using sustainable materials, designing products for recyclability, and reducing packaging waste.

6. Sustainable supply chains: A sustainable supply chain involves ensuring that all suppliers and partners in the supply chain operate in a socially and environmentally responsible manner. This can involve implementing sustainable sourcing policies, reducing waste and emissions in transportation and logistics, and ensuring fair labor practices.

7. Reporting and transparency: Sustainable businesses should be transparent about their sustainability practices and report on their environmental and social impacts. This can involve publishing sustainability reports, participating in sustainability certifications and standards, and engaging with stakeholders to gather feedback.

8. Sustainable finance: Sustainable finance involves integrating environmental, social, and governance (ESG) factors into investment decisions. Sustainable finance can be used to drive positive environmental and social outcomes, while also generating financial returns.

9. Collaborative action: Addressing sustainability challenges requires collaboration across different stakeholders, including governments, businesses, civil society organizations, and consumers. Sustainable businesses should seek to engage with these stakeholders and collaborate on sustainability initiatives.

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Net Zero and Web3 | PGF7T token on the Ethereum blockchain

pgf500 has a token on the Ethereum network, called PGF7T, which you can use to pay for subscriptions and services within the pgf500 SaaS platform.

.

.

.

Decentralized Web3 technologies could improve coordination around tackling climate change because they use local knowledge and actors to guide policies and put funding where it’s needed.

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Climate change is a global coordination problem.

The system has failed to coordinate effective policies and capital investment into the commitments necessary to address the most pressing threat to humanity.

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Race To Zero is a global campaign to rally leadership and support from businesses, cities, regions, investors for a healthy, resilient, zero carbon recovery that prevents future threats, creates decent jobs, and unlocks inclusive, sustainable growth.

.

.

.

.

You will need to have Metamask to pay with PGF7T token.

.

We have chosen to adopt blockchain technology for the launch of 2 innovative decentralized Dapps.

.

We believe in Web3 and in the strength of communities.

.

.

.

The token is on the Ethereum smart contract 0x9fadea1aff842d407893e21dbd0e2017b4c287b6 ,

and the code is public at https://etherscan.io/address/0x9fadea1aff842d407893e21dbd0e2017b4c287b6#code

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QuickSwap smart contract:

0xdd0fDc648a9dbC9be5A735FE4561893a13399Da2

.

.

🔴 It is possible to buy and sell PGF7T tokens on Uniswap and QuickSwap Exchanges.

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PGF7T token will be listed on other Exchanges soon.

.

Price:  PGF7T

.

Enjoy the Journey 🚀

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SMEs and Net Zero

Build your green strategy

Calculate your CO2 emissions

Plan an action plan to reach Net Zero

Publish your data on the blockchain

With pgf500 you’ll be able to understand the impact of your business on the environment and take steps to reduce it.

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Net zero refers to the state in which an entity’s greenhouse gas (GHG) emissions are balanced out by the amount of GHG that is removed from the atmosphere. This can be achieved by reducing emissions as much as possible and then offsetting the remaining emissions by removing or sequestering an equivalent amount of GHG from the atmosphere through measures such as reforestation or carbon capture technology.

To become sustainable, companies can take various actions, including:

Adopting renewable energy: By switching to renewable energy sources such as solar, wind, or geothermal, companies can significantly reduce their carbon footprint. Improving energy efficiency: Implementing energy-efficient technologies and practices can reduce energy consumption and associated GHG emissions.

Investing in green infrastructure: Companies can invest in sustainable infrastructure such as green buildings, sustainable transportation, and waste reduction programs.

Reducing waste: By reducing waste and promoting a circular economy, companies can minimize their environmental impact.

Engaging in sustainable sourcing: Companies can source raw materials and products from sustainable sources and promote sustainable practices throughout their supply chain.

Setting emission reduction targets: By setting ambitious emission reduction targets and regularly reporting progress, companies can demonstrate their commitment to sustainability and inspire others to take action.

Engaging stakeholders: Companies can engage with customers, employees, and other stakeholders to raise awareness about sustainability and promote sustainable practices.

Overall, becoming sustainable requires a long-term commitment and a willingness to invest in sustainable practices and technologies. However, the benefits of sustainability, including cost savings, reputation enhancement, and reduced environmental impact, make it a worthwhile pursuit for companies of all sizes and industries.

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